
Jasmine Charbonier
Visiting Professor
Biography
Jasmine Charbonier brings over a decade of strategic marketing and organizational leadership experience. As a Fractional CMO, she currently advises businesses on scaling through data-driven marketing strategies, multichannel growth tactics, and authentic brand development.
Jasmine's expertise spans both the corporate and nonprofit sectors, where she has managed multi-million dollar budgets and led transformative marketing initiatives. Jasmine's approach to marketing emphasizes practical application and real-world problem-solving. She believes in teaching not just the ""how"" of marketing tactics, but the ""why"" behind strategic decisions. Her courses integrate current industry trends with foundational marketing principles.
Jasmine brings a unique perspective on audience psychology, relationship building, and the importance of authentic communication in all marketing endeavors.
Expertise
- Marketing
- Management
- Operations
Research Areas
- Content marketing
- Digital marketing
- Marketing strategy
Education
- NYU, MPA in Management, 2020
- Baruch College, BA in Communication, 2010
Prior Experience
- Director, Everytown for Gun Safety
- Operational Senior Manager, EMpower