Entrepreneurship & Innovation, BSBA

McLaren Undergraduate School of Management

Study with professors who have been there. Learn from business leaders who go there each day. Come practice entrepreneurship and innovation in the heart of the city that invents tomorrow — and carry your ideas from inception to organization.

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Launch a Business

In an entrepreneurial management start-up class, a team of students was loaned $50 to create a one-week venture and compete for the highest return.

Video Transcript

Explore the Curriculum

Learn physical and online design and entrepreneurial planning and communication. Gain entrepreneurial and innovation experience with E&I faculty guidance.

Program Overview

Change the World Through Better Business

Become a creative, thoughtful, and determined professional who uses analytical skills to develop socially responsible ventures and innovations that you can pitch to executive audiences.

Learn More About Career Outcomes

Student sits on a pile of leaves and smiles.

Audrey Tran ’20

Thought Leadership Marketing Strategist/Intel Corporation

Adapt to Change

My professors always emphasized the importance of adapting to change in a fast-paced world… especially in the tech industry, since everything always moves at a rapid speed."