Business Analytics

The MBA concentration in Business Analytics prepares students to improve and transform businesses through the use of data and models.

Located footsteps from many of today’s most innovative and influential companies, the USF MBA program gives students the competitive advantage to be leaders and entrepreneurs on the cutting edge of the business world. 

USF prepares MBA students in Business Analytics to understand, manage and execute every link in the information value chain to enhance business performance.

A robust background in Business Analytics gives business students a significant career edge, providing opportunities in startup companies whose products depend on effective utilization of data and in established companies where analyzing data, interpreting results and communicating findings is increasingly critical for driving business growth and managing operational costs and complexity.

Components of the MBA Concentration in Business Analytics

• Offered entirely at our Downtown San Francisco Campus, located in the heart of the SOMA and Financial Districts
• The opportunity to participate in an Analytics Consulting Project at a top Bay Area organization
• Required and elective courses include Predictive Analytics, Data Mining, Big Data Visualization, Coding for Analytics, Advanced Spreadsheet Analytics and Marketing Analytics Techniques
• Small, seminar-style classes allow for personalized feedback and development

Experiential Learning

Like never before, today’s market demands technical and analytical skills from MBA graduates. At USF, analytical consulting projects with Bay Area companies like Charles Schwab, McKesson and UCSF provide context for the theory and quantitative work that happens in class.

Experiential projects provide Business Analytics MBA students with valuable professional development opportunities, enabling them to apply what they’ve learned in theory while creating real business value and building relationships with industry professionals. 

Through such projects, students gain knowledge, experience, and confidence that helps give them the competitive advantage in getting hired after graduation.

A Record of Success in the Heart of Downtown San Francisco

Effective use of data has become a critical skill across industries and functional roles, and USF leverages its downtown San Francisco location to connect students to a wide variety of employers. The Business Analytics concentration—now offered along with MBA concentrations in Entrepreneurship and Innovation, International Business, Organization Development, Finance and Marketing—formalizes this course of study for USF MBA students looking to develop and demonstrate their data management expertise.

In recent years, USF MBA grads with strong quantitative backgrounds have seen exceptional job recruitment success. Autodesk, Gartner Consulting, McKesson Corporation and Cisco Systems are among the local employer partners who seek out and regularly hire USF MBAs with Business Analytics skill sets.

Required and elective courses include Predictive Analytics, Data Mining, Big Data Visualization, Coding for Analytics, Advanced Spreadsheet Analytics and Marketing Analytics Techniques.