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June 5, 2024
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Faculty Directory
Associate Professor
Kalmanovitz Hall 339
Expertise: Public relations,
Strategic communication,
Social media strategies
Dr. Zifei “Fay” Chen is an associate professor in the Communication Studies Department and oversees the Public Relations Minor program. Specialized in public relations and strategic communication, Dr. Chen’s research foci include corporate social responsibility and advocacy, startup and entrepreneurial communication, digital communication, and prosocial communication.
Dr. Chen has produced over 35 refereed journal articles, book chapters, and books. Her work has been published in leading…
Faculty Emeritus